About the Role
As Business Head, you will own Proeffico's revenue and build the sales function from the ground up — strategy, team, process, and the partner ecosystem. You will sell the full Proeffico portfolio (VIZO361°, MaximPro, ZivuX, PROAPP, OPS360.LIVE) into India, the GCC and future global markets, balancing direct enterprise selling with a scalable channel/reseller/SI motion.
What You Will Own
Revenue & Growth: Carry the number across products and services. Personally lead and win large, complex, multi-stakeholder enterprise deals. Shape pricing and commercial models across the portfolio.
Go-to-Market Strategy: Define ICPs, value propositions and sales plays per product and vertical. Position the portfolio as business outcomes — loss prevention, operational visibility, automation, compliance.
Channel & Partner Ecosystem: Recruit, onboard and enable resellers, system integrators and channel partners across India and GCC. Operationalise a structured L1 → L2 → L3 partner engagement model.
Team Building: Design the org structure, roles, territories, comp plans. Build and lead BDEs, inside sales and pre-sales. Run structured onboarding, deal coaching and performance cadence.
Sales Ops, Process & Forecasting: Implement a clear, stage-gated sales process (MEDDIC/BANT). Run CRM (ZivuX) as single source of truth. Deliver reliable weekly/monthly/quarterly forecasts.
Market Expansion: Deepen India presence. Scale GCC pipeline. Sequence global expansion. Represent Proeffico at industry events and investor conversations.
What You Bring (Must-Have)
- 12+ years of B2B technology sales experience, including 5+ years leading and scaling sales teams
- Proven track record of meeting/exceeding revenue targets and scaling businesses (revenue doubling, new-market entry, function build)
- Longevity and stability across prior roles — referenceable outcomes, not short stints
- Experience selling software solutions — productised AI/SaaS and custom-built software — through consultative, solution-led approach
- Able to run both product-led and services/solution sales
- Strong techno-commercial background; proven "door-opener" into new enterprise accounts
- Demonstrated success building and managing a channel/reseller/SI ecosystem
- Strong India track record; GCC/Middle East experience strongly preferred
- Experience selling into retail, manufacturing, BFSI, logistics or smart-infrastructure
- Hands-on CRM-driven sales management with disciplined forecasting
- Experience building teams, territories, quotas and incentives from scratch
- Excellent executive presence; comfortable in CXO conversations
- Bachelor's degree required; MBA preferred
Good to Have
- AI/computer vision/video analytics, retail tech/POS, CRM, or manufacturing/supply-chain software background
- Existing network of channel partners, SIs or enterprise buyers across India and GCC
- Multi-product portfolio selling experience (cross-sell, upsell)
- DPDP/GDPR/PDPL compliance familiarity as sales enabler
- Experience scaling sales in MSME or founder-led organisation
What We Offer
- Senior leadership seat with direct access to founders and full revenue ownership
- Differentiated multi-product AI portfolio (patents applied, live deployments in India + GCC)
- Competitive fixed compensation + performance-linked incentive/commission
- ISO 27001-certified company; Noida HQ; multi-market growth stage
Location no constraint — willing to travel; strong candidates welcome regardless of current base.




