Dabur Transforms Customer Support with Proeffico’s NLP Solutions

The Challenge

Dabur, a leading name in Ayurveda and FMCG, faced growing challenges in managing customer inquiries across multiple channels. With a vast consumer base, their support team struggled with response delays, inconsistent personalization, and handling large volumes of queries efficiently. The need for a smart, scalable solution became critical to enhance customer satisfaction.

The Solution

Dabur partnered with Proeffico to integrate Natural Language Processing (NLP)-powered automation into their support system. Proeffico’s advanced NLP solutions enabled:

1. Automated Query Resolution – AI-driven chatbots and virtual assistants provided instant responses to common customer queries.
2. Personalized Interactions – NLP models analyzed customer intent, history, and preferences to deliver tailored responses.
3. Enhanced Response Times – The AI system significantly reduced the average query resolution time, improving efficiency.

The Results

The impact of Proeffico’s NLP solution was transformational:

30% Reduction in Response Time – Faster query resolution across all digital support channels.
* 60% of Queries Handled by AI – Freeing up human agents to focus on complex issues.
* Higher Customer Satisfaction – Improved engagement and more personalized interactions led to a 20% boost in customer satisfaction scores.

What Dabur Says

"Proeffico’s NLP technology has revolutionized our customer support. Our response times have improved dramatically, and the AI-driven personalization has enhanced customer engagement. This partnership has helped us scale efficiently while delivering a superior customer experience." – [Dabur Representative]

Conclusion

By leveraging Proeffico’s NLP-powered automation, Dabur has successfully optimized its customer support operations, ensuring faster responses, deeper personalization, and higher satisfaction levels.

- Want to enhance your customer support with AI? Get in touch with Proeffico today!

 

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